At ETRA I did more than build the platform. I founded the company, set its direction, and built the team and the way of working behind it. The idea became a product people use, and it is still growing.
- The challenge
- Turning the idea into a company: a clear product, a team that could deliver, and an operating model that could carry growth.
- What I built
- I led product strategy and engineering, and built the platform itself: learning tracks, mentoring, team and project management, with automated assessment and intelligent analytics layered on top.
- The impact
- More than 5,000 trainees across 7 tracks, with 709+ training applications managed through automated assessment.
- Product strategy
- Technical delivery
- Team building
- Operations and growth